Trade Marketing Specialist

We are seeking a detail-oriented and strategic Trade Marketing Specialist to join our team.
This role involves developing and executing marketing strategies that drive product sales and brand visibility in retail channels.
You will work closely with the sales team and retail partners to create and implement trade promotions, analyze market trends, and ensure effective product positioning.

Key Responsibilities:
-Develop and implement trade marketing strategies to support sales goals and enhance product visibility.
-Collaborate with sales and marketing teams to design and execute trade promotions, campaigns, and events.
-Analyze market trends, customer insights, and competitive activity to identify opportunities for growth.
-Manage relationships with retail partners and ensure alignment with brand objectives.
-Monitor and report on the effectiveness of trade marketing initiatives, adjusting strategies as needed.
-Coordinate with creative teams to develop marketing materials and ensure consistency across all trade channels.
-Track and manage budgets for trade marketing activities, ensuring efficient allocation of resources.