Manpower for Advertising Services Agency, Inc.

Ricky Castillo

13 Jobs • Ricky Castillo • Recruiter

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Manpower for Advertising Services Agency Inc.., also referred to as MASA Philippines, is a belowtheline (BTL) advertising agency that specializes in recruitment, training and deployment of manpower for our clients various directconsumer sales requirements. Established in April 2001, MASA Philippines was created to help businesses target instore channels, In home sectors and In community activations in order to ensure direct brand and consumer interaction. Other major services we offers includes instore merchandising and selling, drop box | raffle management, DTI and BFAD permittaking, events management, brand activations and product demo and pilot testing.

MASA PH caters to numerous multinational companies in the Philippines either that would be in the FMCG, service based or IT industry. Both MASA Philippines and Max1 Activation is one of the biggest BTL agency in the country providing services for Procter and Gamble, Mondelez Philippines, Microsoft Philippines, Union | Promac appliances, Metrobank Card Corporation, AC Nielsen, Alaska Milk Corporation among others.

MASA PH employ around 9000 contractual employees and has 400 regular employees utilising our 40 offices nationwide. MASA Philippines is also one of the worlds best which is included in the top 75 P&G suppliers globally or one of the 6 top performing supplier in the region belonging to the 0.01%. We are also awarded as the UPD dangal ng bayan service excellence awardee. We are also working with the top academic institutions for research and development such as the UPD, UST, ADMU and DLSU.

Today, MASA Philippines is now a member of the Kapisanan ng Broadkaster ng Pilipinas (KBP) and we are now working on our accreditation with the Association of Accredited Advertising Agencies in the Philippines (AAAAP) and as well as our ISO certification in lieu with the completion of MASA Philippines and Max 1 Activation new 8 storey building by 2018.